Show them the money? Will Towns, Jefferson, Fiala get new contracts?

Sports have long been about stars and personalities driving fandom, but that sentiment has seemingly accelerated in recent years. Fans root for teams still, sure, but more than ever sports are packaged in social media highlights and sound bites that accentuate the individual above all else.

Combined with skyrocketing TV deals, leading to skyrocketing salaries, professional athletes have a tremendous amount of power to dictate how and where they play.

When you put that against a backdrop of leagues that have a salary cap and a whole team full of egos to manage, things can get pretty interesting pretty fast.

That brings me to three biggest money questions on the horizon in this market: Potential new contracts for the Wolves’ Karl-Anthony Towns, the Vikings’ Justin Jefferson and the Wild’s Kevin Fiala. All three have their own specific nuances, which makes them even more interesting.

  • Towns: By being named to the All-NBA third team earlier this week, Towns became eligible for a massive super max extension this offseason.

The numbers, per ESPN’s Bobby Marks: four years, $211 million.

In addition to sorting out what to do about D’Angelo Russell, an extension for Towns — who has two years left on his deal — is the biggest offseason question facing incoming President of Basketball Operations Tim Connelly.

Connelly gave Michael Porter Jr. — a less durable, less proven player — a massive extension in Denver, so presumably he would be up for…

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